Brick Edition One

Brick is a bi-annual music & lifestyle publication representing the new age of hip-hop culture. Designed to be an intelligent union between fashion and music, we rejected the expected hip-hop motifs in favour of a clean and contemporary aesthetic to create an aspirational and refined publication full of well-written, in-depth articles.

The high contrast black and white double portrait covers were matched with a fluorescent green ink to make the first issue stand out on the shelves. Edition One also features content from established artists such as Wiz Khalifa, ScHoolboy Q, YG, Joey Bada$$, Tinashe, T.I. and Cam’ron as well as a portfolio of young artists hailing from Atlanta.

The content inside is divided into distinct sections through the use of different paper stocks. Photography stories appearing on high gloss, articles on uncoated and an essay section which uses more traditional editorial layouts on a tint of the fluoro green looking more like The FT than hip-hop journalism.

With an absolute ban on stock shots or label supplied content, every image and visual – whether that be photography, illustration or cross-stitch embroidery – was specially commissioned and exclusive to Brick. Released in 2015, Brick made an instant impression on the publishing world gaining praise from hip-hop and design communities alike.

Client — Brick
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